Local Is Where It’s At owner Rich Owings has been an Internet Marketing professional since 2005. After many successful years in the business, Rich retired, and sold the company to Peter Frisa in March 2025. Peter brings decades of professional experience with keyword research, Paid Media, Google Ads, SEM, SEO, strategy, audits and content.
The new name of the business is now Local Edge Marketing. With all the new services being offered, it only made sense to rebrand. Stay tuned for more site updates!
Rich has done an incredible job mentoring Peter and educating him on all his tactics in regards to SEO, so you’ll be getting the same high quality SEO work as before, plus much more.
Peter loves teaching others how to rank higher. Want him to speak to your business or tech group? Contact us and let him know! Peter is also available for presentations, get in touch with him today to see how he can help you.