The following is a list of SEO resources I often mention in my presentations:
General
- Claim your listing
- Google category tool
- Google Places quality guidelines
- Google MapMaker
- Searching for duplicate Google+ pages
- Resolving duplicate Google business listings
Other important places to list your business
- Apple Maps (for iPhone searches)
- Bing Places
Citation checks
Citations
- The Best Local Citations by City
- The Best Local Citations by Category
- Hiding your home address
- List of US citation sources
- US citation sources by domain authority
- Citation sources by category and domain authority
- Where to check for duplicates
- Claim your Yext/MapQuest listing
- NAP Hunter extension for Chrome
- Tips for getting Yelp reviews
Data aggregators
Reviews
- Google review guidelines
- Flagging inappropriate reviews
- Which local review sites to focus on
- Review handout generator
- Google Places (WordPress) review plugin
- Responding to negative reviews; more here
- How to leave a review on Google (mobile)
- Getting a link to send when asking for Google reviews
- Finding Yelpers among your customers
- Getting Yelp reviews when all else fails
- Repurposing Yelp reviews
- List of review sites
- Google review link generator
- Tips for a successful Facebook business page
- Facebook categories list
Website
- sameAs schema
- JSON-LD markup guide
- Google mobile-friendly testing tool
- How to identify MeetUp groups that have no sponsor
- How to sponsor MeetUp groups (and get a high-value backlink)
- Ideas for building local links
- WordPress Local SEO plugin
- Template for Creating Knockout City-Page Content for Local SEO